海外投放優化經理
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海外投放優化經理 · Hong Kong
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About this role
岗位描述:【base ShenZhen】 1.负责富途海外版 moomoo app的效果投放获客,包含关键字广告如 ASA/SEM;展示型广告如 ASA/UAC/Meta/Tiktok/Twitter 等平台; 2.理解目标市场的投资人群,制定产品/目标市场的广告投放策略和计划; 3.数据导向优化广告表现,以多维度总结投放效果,为后续的获客方案提供数据支持; 4.擅长A/B测试,持续迭代,并输出有意义的结论指导后续业务; 5.关注海外热点及目标用户人群心理,及时调整投放方向。 Requirements 工作要求: 1. 3+ years of growth marketing experien
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- Global Marketing Department
- Advertising
- Financial Services
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