Spot made-up personalization

Módulo 1: What AI already does in sales

Temario del curso

Esta lección aún no está en tu idioma, así que aquí la tienes en inglés.

Encuentra los errores

Guess first, no penalty. You asked an AI tool for a first email to Maria at Northwind. The only real detail you gave it: her post about getting new reps (sales representatives) to their first meeting faster. Tap the three lines you can't send.

AI draft to Maria

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A cold email (a first email to someone who doesn't know you) works when it shows you did your homework. So AI adds "personal" details. Given none, it invents them: a funding round, a job title, a result.

A worked example

Antes y después

Switch between the AI draft and the email the rep sent.

AI draft

Hi Maria, congrats on the recent $20M Series B! As VP of Sales, you're under pressure to scale. Teams like yours get 40% more pipeline in 30 days. Are you free Tuesday?

Every line is true. The buyer knows their own company, so one real detail you checked beats five that sound personal and aren't.

Your turn

Completa los espacios

Fill each gap to rebuild the email around what's true.

Fixed email

Hi Maria, I read . We help sales teams .

Try it

Tus pasos, unos 2 minutos

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  1. 1.Add a rule to your kit: "One real detail, checked by me." Then take one AI-drafted email and mark every fact about the prospect as checked or guessed.2 min

Práctica

Pregunta 1 de 3

Your AI draft calls the prospect "Head of Revenue". You never gave it a title. What's the right move?

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